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Archive for the Content Creation Category

Why You Should Hire an Ignorant Content Writer

Why You Should Hire an Ignorant Content Writer

I was recently retained to provide content for a Bankruptcy attorney and I have absolutely no idea what I’m doing. They know that. I work in the personal injury niche often; it is my favorite niche and I am very good at it. So, when I was

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Content for Law Firms – Where to get it

Content for Law Firms - Where to get it

It seems that everyone and their brother is serving up content these days, and they’re all anxious to share their incompetence with everyone they can find, including law firms. Some of these people even work for law firm marketing companies or call themselves content marketing experts. I

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How Often Should I Blog for my Business?

How Often Should I Blog for my Business?

Each new article is a new opportunity for someone to find you in search when they need you most. The amount of content your business needs and how often it is produced is up to you. So… Today a client asked me how frequently his blog should

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How fast do blog articles show up on google?

How fast do blog articles show up on google?

The amount of time it takes for blog articles to show up on Google varies. If you are using WordPress, which pings search engines when new content is produced, most articles will display in 3 – 4 days. Some blogs get their content indexed in as little

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Thoughts on Jacksonville NC Marketing for Personal Injury Attorneys

Thoughts on Jacksonville NC Marketing for Personal Injury Attorneys

I spend much time in the coastal areas of the Carolinas and whenever I’m in Wilmington or Surf City and I flick on the TV there are advertisements for personal injury lawyers. I work with multiple personal injury lawyers with monthly Internet marketing budgets of well over

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How Lawyers Compete Against AVVO Thumbtack FindLaw & Lawyers.com

How Lawyers Compete Against AVVO Thumbtack FindLaw & Lawyers.com

Lawyers have dealt with competition on the front page of Google search for almost 20 years now. Every year it is something new. As of August 2015, in the top 10 spots there are ads, local search results (map results), and 10 available spots to rank. In

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Duplicate Content on Chiropractor’s Websites

Duplicate Content on Chiropractor's Websites

If you are a DC or chiropractic physician that needs assistance with unique content feel free to reach out to me. I am no chiropractor but I do have years of experience writing in depth on a variety of injuries for some of the country’s top personal

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Content Writing Services for Personal Injury Attorneys

Content Writing Services for Personal Injury Attorneys

2015 is here and many personal injury attorneys around the United States have discovered the value of having great content on their websites. Some know that they need content but they’re not quite sure why. This article will dispel any content myths and explain the current state

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Evergreen Content for SEO

Evergreen Content for SEO

Evergreen content is timeless content which does not expire. It remains relevant, either by being continually updated over time or by defining something which will not change. Examples of evergreen content are below. Continually updated content Content which is continually updated is evergreen content. Here are a

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Do Real Estate Brokers Need a Blog?

Do Real Estate Brokers Need a Blog?

If you need content for your real estate brokerage feel free to contact me or visit my page on real estate broker SEO and content marketing. I work with multiple large brokers with 10 – 30 agents on hand and have plenty of references available. In September

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How To and Why To get Infographics for Personal Injury Attorneys

How To and Why To get Infographics for Personal Injury Attorneys

If you need infographics for a personal injury law firm please feel free to contact us today; we have samples available upon request. Why would a personal injury attorney want an infographic? They’re neat! And shareable. And, if bloggers use them, they create backlinks, which of course

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Can I Cut and Paste Articles on to my Own Website?

Can I Cut and Paste Articles on to my Own Website?

Welcome to content 101. My name is Len, and I’ll be your instructor today. Repeat after me: “I will not cut and paste other people’s content.” Ok, good job. Content must provide value As bizarre as it sounds, I’ve had clients cut and paste content. I’ve even

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4th of July Content Marketing Ideas

4th of July Content Marketing Ideas

Independence Day is upon us once again and I hope that everyone has an enjoyable, fun Holiday planned, I know I do, and it will involve ribs and a swimming pool. Many business owners are making last minute blog posts and articles to add to their website

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Surf City, Wilmington, and Coastal Real Estate Broker Content Marketing Ideas

Surf City, Wilmington, and Coastal Real Estate Broker Content Marketing Ideas

I love Surf City; it is like my second home. I spend 4 – 5 weeks each year here at Topsail Island, which is not nearly enough. I also create content for real estate brokers. If you are a real estate broker looking for content for your

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Duplicate Content Appearing on Real Estate Websites

Duplicate Content Appearing on Real Estate Websites

There is a bad smell in the air. It smells like duplicate content. To see it for yourself, just Google (with quotes) “This is the time of year that has home buyers and home sellers alike excited”… You’ll see 11,000 articles just like this one:   What

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Memorial Day Content Marketing Ideas

Memorial Day Content Marketing Ideas

Every day is a good day for content but Memorial Day can be a good one for many niches. I personally never try to undermine a holiday, especially one which remembers the people who died while serving our country, but you can still create content if it

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Epic BBQ Web Content by HowToBBQRight.com

Epic BBQ Web Content by HowToBBQRight.com

I couldn’t track him down but Malcom Reed creates content right. And, he also BBQs right! With Memorial Day upon us and me looking to build upon my great content examples page I figured it would be a great time to feature Malcom’s site, HowToBBQRight.com. Back story:

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Adding Web Content Before the Sale of a Business

Adding Web Content Before the Sale of a Business

In 2012 I sold an IT firm in Raleigh North Carolina. The business was thriving. All of the customers were word of mouth who had initially found us online. I had approximately 1,400 pages of content on our website. Since then I have become a content creator.

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Content Tip: Everyone Searches Differently

Content Tip: Everyone Searches Differently

A couple of months ago I went to UNC to see Google’s Matt Cutts give a speech titled “Lessons learned from the early days of Google“. He described some of his first algorithms he used for finding things online. He stressed that not everyone searches for things

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Placester Real Estate WordPress Website Review

Placester Real Estate WordPress Website Review

As some of you may know I provide SEO and quality content marketing services to successful real estate brokers. One of the prerequisites to putting up great content is having a website that will support the content & reward SEO efforts. 99% of the time, this means

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SEO, Content Marketing, and Social Media Strategy varies drastically depending on which vertical you are in, where you are located, and more. CONTACT ME 919.475.1883