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Archive for the Content Creation Category

Valentine’s Day Content Ideas

Valentine's Day Content Ideas

This article is not about social media or content marketing, it is simply about having content on the web. Having content on the web when people are looking for it is sweet! On Valentine’s Day millions of people turn to Google and search for: Valentine’s Day Gift

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How To Hire a Full Time Content Writer

How To Hire a Full Time Content Writer

This article will hopefully benefit anyone trying to hire a full time content writer as I’ve been in your shoes several times. Let’s get straight to it with pros & cons. “Possible” pros of having a full time content writer: Having a writer on staff is cheaper

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Content About Neighborhoods for Real Estate Brokers

Content About Neighborhoods for Real Estate Brokers

Real estate brokers face many challenges these days which they did not just 10 years ago. One of these challenges is obtaining leads from the Internet. Many agents and brokers understand that prospective buyers are tapping and swiping away on apps such as Trulia and seeing valuable

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Billboards for Personal Injury Lawyers – What You Should Know

Billboards for Personal Injury Lawyers - What You Should Know

I’ll try to cut right to the chase. I have 3 important points to make in this article which is for any personal injury lawyer consider a billboard. #1. Billboards and intent I personally owned a service based business (IT) for 13 years. Nobody wanted to hear

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How Could Dick’s Sporting Goods Have a Better Blog?

How Could Dick’s Sporting Goods Have a Better Blog?

The most important element in any blog is a sense of authenticity and discovery. You might think that it’s hard to find at a sporting goods store, but that’s not true. People run the store and visit it and people are always curious about other people. We

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6 Vital Facts About Sports Content

6 Vital Facts About Sports Content

When you are writing about sports, or you have a sports site, there are a few absolute principles you have to keep in mind. Here are the six most important things you’ll ever need to know: #1. Say interesting things or let other people say interesting things.

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SEO & Content for Massage and Massage Therapy Websites

SEO & Content for Massage and Massage Therapy Websites

Recently I was contacted by someone looking to grow their business. The business is a massage spa / massage therapy business. The franchisee was looking, specifically, to rank in the Google Local 3 Pack. Exposure in search drastically grows businesses. Having once owned and operated a brick

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Sports Content, Building Traffic, and Selling Advertising

Sports Content, Building Traffic, and Selling Advertising

Sports offer a great way to build traffic and sell advertising. You get to tie into pre-made communities and to tie into people who want constant news and updates. However, as the market has developed, we see more or less three types of sports sites: 1) a

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Where Should My Call to Action go in my Website Content?

Where Should My Call to Action go in my Website Content?

If you need assistance creating great, unique content which shows up in search results and contains a call to action which people act upon contact me today. When people write content, blog posts, articles, or main pages of their website, they usually add a call to action

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What Happened to Chilling Effects?

What Happened to Chilling Effects?

If you were looking for the Chilling Effects Clearinghouse website you may have noticed that you are now redirected to Lumen Database. You may be looking for Chilling Effects if you were checking on a DMCA takedown notice if your content has been stolen. The entire ChillingEffects.org

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The Basics of SEO for WordPress Posts

The Basics of SEO for WordPress Posts

Common misconceptions about SEO for WordPress Blogs and How To Post Content This is a VERY basic article on creating blog posts in WordPress, maximizing your SEO efforts, and common mistakes. I intend on pointing people to this article in the future. I run into people all

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The Value of Tribalism Online

The Value of Tribalism Online

As society becomes ever more sophisticated, the urge to be part of a tribal community grows more powerful. Modern Westerners go to great lengths, putting plugs in their ears, getting tribal tattoo bands, or doing all sorts of disgusting things to their bodies to stand apart together.

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Lessons from 20 Years of Daily Sports Content

Lessons from 20 Years of Daily Sports Content

Sports sites are fun to do for a lot of reasons. I my case, I run an unnamed basketball site and I have learned a lot about how to do it over the life of the site. My site is dedicated to one specific college team, but

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Spooky Halloween Content Marketing Ideas

Spooky Halloween Content Marketing Ideas

October 31st is right around the corner. You know what that means…… Vanilla Ice’s Birthday is here! image credit (and yes he is performing in 2015 in TX) That, and, it’s Halloween! Should you create content around Halloween? Not everyone needs to…. If you do, make sure

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Content Marketing Does Not Require Social Media

Content Marketing Does Not Require Social Media

So finally as of 2015 there are lots of SEO people and social media gurus out there from newbie to the seasoned and they all sort of get how content affects SEO, or they at least realize that it plays a role somehow. Now that they have

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Content Marketing Tip: Nobody Cares About You!

Content Marketing Tip: Nobody Cares About You!

I see it over and over again. I’m guilty of it myself. You want your audience to know that you’re an authority – that you have a right to be dishing out advice – why you are the best fit for their needs. After all, it’s your

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Eric Andrews, Real Estate Broker, Explains How Content Helps Him

Eric Andrews, Real Estate Broker, Explains How Content Helps Him

Eric Andrews is a very successful real estate broker. Approximately 1 year ago he added a blog to his website and has been adding videos to his YouTube channel regularly. He has now reached a new milestone of having over 100 active listings. Telephone calls and emails

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Content Types and Index Speed once Crawled

Content Types and Index Speed once Crawled

Sometimes content is crawled but then takes days to get indexed. When content is crawled, it is when Google’s spider discovers it. When content is indexed, it is when the content is added to Google’s index and can show up in Google search. Google indexes crawled content

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How much traffic should personal injury law firms get?

How much traffic should personal injury law firms get?

The amount of web traffic a personal injury website receives depends on a wide variety of factors. Most firms ranking on page 2 for competitive terms receive around 20 unique visitors per day. Some factors. How many pages are on the site? Is there unique content which

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Case Study: 12 Months of Content for a Real Estate Broker

Case Study: 12 Months of Content for a Real Estate Broker

SEO & Content for real estate brokers is a blast. This is one of those niches where I am limited only by budget. I’m about a year into a client site and they are really taking off. Take a look at this completely useless analytics chart: Two

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