Archive for the Content Creation Category

A publisher that I recently did some consulting for was losing traffic in Google organic search results. They had a half a dozen issues which I quickly spotted and resolved. One of the problems was that the content from their news articles was being stolen shortly after

A good YouTube video can be posted onto YouTube. It will show up in video search results, can show up in Google search results, can be embedded in your articles on your website, and can also be shared on other platforms such as Facebook. Added in with

  Every state has its own rules that govern how attorneys should conduct themselves. Those rules set limits on what a lawyer might or might not do in the context of soliciting clients. Solicitation isn’t an ad on the side of a city bus or a billboard

Note: A simpler version of this article is here: Can Attorneys Blog About Recent Crashes? If an attorney has a website, whoever governs his or her conduct as an attorney is going to be looking over their shoulder. If an attorney has a blog on their website,

Sometimes when creating content for clients I end up making big, fat, juicy, pages. Some people would call these pages “overwhelming walls of text”. Yes, I knew your little secret. To make things pretty and put them into smaller, easily digestible nuggets of content, content can be

You’ve seen it. “Sponsored Content” “You might like” “Recommended from the web” “Popular Stories” What do you even call this stuff? I call it promoted content. Others call it content distribution. Some people would say they are crap spewing web plugins. There are a variety of “content

Many law firms and businesses have discovered they can increase their exposure on the web by having lots of great content. After all, if your content is not on the web, people can’t find you when they are looking for you. This is more important for some

North Carolina is home to many scenic mountains and beautiful coastlines. Unfortunately, it is also home to some of the worst SEO companies in the United States. This weekend I heard a story that one of them removes content that you paid for from your site if

What is comprehensive content? Comprehensive content is web content which is complete, and thoroughly covers all or nearly all elements or aspects of a subject matter. Comprehensive content is good for SEO in many ways Comprehensive Content is the new “SEO Copywriting”. There was a time when

Today a client asked me a great question. They wanted to know how often a page on their site should be updated. Someone had “informed them” that their pages, which rank very well, would lose ranking if they were not updated at least once a month. The

In every industry there is a company that has salespeople and attends industry events. These are the types of people who will knowingly damage your practice’s Internet presence just to make a buck for themselves. It isn’t just orthodontists; it’s attorneys, veterinarians, sign companies, real estate agents,

If you are reading this and an “SEO expert” has told you that you need to remove content from your website, shorten up long pages, remove content, or do anything that has to do with content removal or content deletion contact me immediately and I’ll take a

Bloggers and writers all across the internet use pictures as a means of catching the readers attention, and communicating to them an idea, whether it’s informative, humorous, or simply a piece of art to be appreciated. But adding a picture to a post is more complicated than

Many entrepreneurs, SEO experts, bloggers and other content creators often want to know how long their content should be, or how many words an article should contain. The size of an article is a ranking factor but not in the way most people think. First of all,

At Telapost we produce hundreds of articles for clients all over the globe every month. We have had the flattering experience of dealing with unique, original content being stolen on numerous occasions. Do I Need Copyscape for my Content? For the vast majority of users, Copyscape serves

Last week while researching a topic for one of my favorite clients in Los Angeles I bumped into a KTLA article which caught my eye. The title of the page was right up my alley. Eager to read it, I clicked on it waiting to see if

When I started practicing law in 1983, we were using IBM typewriters that had those golf balls with letters and symbols all over them. If you wanted to change the style of your script, you’d change golf balls. They were noisy machines, but they served their purpose,

Every once in a while a client will tell me that they’ve been reading my website, and I think to myself “Uh oh, who knows what I put on there recently!” 🙂 This is a business website which ranks extremely well. When potential clients get to an

If you need assistance creating content around contact lenses or other vision related products feel free to email me today. Optometrists, ophthalmologists, retailers and wholesalers of contact lenses, glasses, and lenses for glasses have been reaching out to us in record numbers as they focus on SEO