Archive for the Content Creation Category

Update In Sargon of Akkad v. Akilah Hughes Case: Arguments For Motion To Dismiss

Update In Sargon of Akkad v. Akilah Hughes Case: Arguments For Motion To Dismiss

There have been a few developments since we last published an article on the fair use trial between YouTubers Carl Benjamin (better known as Sargon of Akkad) and Akilah Hughes. If you need a quick refresher in this case before reading on, please click this link to

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Subscribe With Google to Make Paid Content Subscription Process Easier

Subscribe With Google to Make Paid Content Subscription Process Easier

Do those long subscription forms discourage you from signing up for newspapers online? How about all the annoying pop-ups asking for you to renew your membership after you’ve already subscribed? If so, Google has the solution. In an article on Google’s blog, the tech giant unveiled its

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Pages Not Being Indexed via Google Fetch and Render in March 2018

Pages Not Being Indexed via Google Fetch and Render in March 2018

I am not sure if Google is throttling content or not but after many many years of me using Google Search Console’s “Fetch and Render” to index new content (aka “Fetch as Google”) or using Google’s “Mobile Friendly Test” to crawl and index pages, these tools are

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Google to Filter “Fresh and Relevant” Content During Breaking News from Top Stories

Google to Filter "Fresh and Relevant" Content During Breaking News from Top Stories

According to a recent blog post, Google employees say one of the biggest challenges in the Internet Age is the spread of “fake news.” To help the public get access to reliable online information, Google says it will work harder to filter out biased content and teach

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Google Bulletin – Now Everyone is a Hyper Local Content Creator

Google Bulletin - Now Everyone is a Hyper Local Content Creator

On January 25, 2018, Google announced Google Bulletin to a live audience in Nashville Tennessee. The people of Nashville and Oakland, California will be the first two markets getting “Bulletin”. From the official Bulletin page: Bulletin is an app for contributing hyperlocal stories about your community, for

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Blog Content Displaying in Google News as Community Updates in 2017 and 2018

Blog Content Displaying in Google News as Community Updates in 2017 and 2018

In December 2017, a client pointed out to me that another local business’s blog content was displaying in Google News. I was perplexed at first, as indeed, an article from their blog was displaying in Google News. I checked the site out and it did not appear

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The Trust Project Partners to help Google Identify “Fake News” Content

The Trust Project Partners to help Google Identify "Fake News" Content

Google, Facebook, and a few other tech companies have announced they will team up with Santa Clara University’s Trust Project. By including Trust Indicator icons on web-based news content, tech leaders hope they can help readers distinguish between credible journalism and “fake news.” The Trust Project, which

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Improving Content for Better SEO and Google Rankings [Case Study]

Improving Content for Better SEO and Google Rankings [Case Study]

One of the most overlooked things in the world of On-Site SEO in improving existing content. Improving content to better cater to a searcher’s intent is a form of search engine optimization (SEO). Improving content can result in better rankings in Google’s search results. This is a

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Does On Page Content Improvement Help On-Site SEO and Boost Search Rankings?

Does On Page Content Improvement Help On-Site SEO and Boost Search Rankings?

Content quality is a well known ranking factor. If you have a page which could use improvement and you make those improvements to the page, that page can indeed move into a higher position based on that single on-site SEO improvement alone. Really? This has been one

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This Is What Viral Content Looks Like in Real Time Google Analytics

This Is What Viral Content Looks Like in Real Time Google Analytics

I have the fortunate opportunity to work with websites all over the world in a wide variety of niches. Some are business sites which get 10 – 15 great hits every day. On the other end of the spectrum I work with publishers which occasionally get 20,000

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VR Content is Here: The Guardian Gives Away 100,000 VR Headsets to Promote New App

VR Content is Here: The Guardian Gives Away 100,000 VR Headsets to Promote New App

The UK’s Guardian newspaper gave away 100,000 new virtual reality (VR) headsets to readers in its October 7th publication. This promotion was meant to draw attention to the newspaper’s new mobile app, which will allow users to experience various stories in a VR format. In addition to

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Here We Go Again: Akilah Hughes Sues Sargon of Akkad Over Copyright Infringement

Here We Go Again: Akilah Hughes Sues Sargon of Akkad Over Copyright Infringement

Just two days after h3h3Productions won a monumental fair use trial against Matt Hoss (aka Bold Guy), Akilah Hughes has sued fellow YouTuber Carl Benjamin (aka Sargon of Akkad) over copyright infringement. Hughes, who produces YouTube videos on the channel “Akilah, Obviously,” claims that Benjamin used her

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Ethan and Hila Klein Win Landmark Trail for Fair Use Content on YouTube

Ethan and Hila Klein Win Landmark Trail for Fair Use Content on YouTube

Internet superstars Ethan and Hila Klein are celebrating a landmark victory for fair use policy on YouTube. A New York district judge just ruled that this couple didn’t violate the U.S. fair use policy in their reaction video to “Bold Guy vs Parkour Girl” by Matt “Hoss”

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Is Keyword Density Considered Web Spam? And the Elimination of Keywords in Content

Is Keyword Density Considered Web Spam? And the Elimination of Keywords in Content

Keyword density is a term content creators used long ago to measure the number of times keywords were used in their content. Repeating keywords over and over very rarely affects rankings although if it does affect rankings it will decrease a page’s rankings. This is because it

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Wayback Machine Error: Page cannot be displayed due to robots.txt. – What it Means

Wayback Machine Error: Page cannot be displayed due to robots.txt. - What it Means

If you are attempting to recover content off of a deleted domain or an old website, the Wayback Machine can be a lifesaving resource. And other times it can be extremely frustrating. Error: Page cannot be displayed due to robots.txt. Sometimes a website displays just fine one

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Can I Reuse Someone’s Deleted Content?

Can I Reuse Someone's Deleted Content?

It never ceases to amaze me when people are willing to delete content. Today I discovered a California law firm which had recently deleted hundreds of articles from their blog. This was great content which is extremely valuable in the right hands. It just so happens I

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Text Content Being Plagiarized and Uploaded to YouTube – How To Stop It

Text Content Being Plagiarized and Uploaded to YouTube - How To Stop It

A publisher that I recently did some consulting for was losing traffic in Google organic search results. They had a half a dozen issues which I quickly spotted and resolved. One of the problems was that the content from their news articles was being stolen shortly after

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A Good DSLR Camera and Mic for Creating YouTube Videos and Video Content for Small Businesses and Professionals

A Good DSLR Camera and Mic for Creating YouTube Videos and Video Content for Small Businesses and Professionals

A good YouTube video can be posted onto YouTube. It will show up in video search results, can show up in Google search results, can be embedded in your articles on your website, and can also be shared on other platforms such as Facebook. Added in with

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Car Accident Content – Can Attorneys Blog About Recent Crashes?

Car Accident Content - Can Attorneys Blog About Recent Crashes?

  Every state has its own rules that govern how attorneys should conduct themselves. Those rules set limits on what a lawyer might or might not do in the context of soliciting clients. Solicitation isn’t an ad on the side of a city bus or a billboard

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How Can Attorneys Create Accident Content Without Soliciting re: ABA?

How Can Attorneys Create Accident Content Without Soliciting re: ABA?

Note: A simpler version of this article is here: Can Attorneys Blog About Recent Crashes? If an attorney has a website, whoever governs his or her conduct as an attorney is going to be looking over their shoulder. If an attorney has a blog on their website,

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