Telapost SEO and Content Marketing Blog

No. Subdomains do not inherit the SEO authority of the root domain. If you have an existing site and then add a blog to it as a subdomain, the subdomain is going to perform like a brand new website and initially perform poorly in the search engines.

On Memorial Day, May 28, 2018, Google rolled out “interesting finds” in mobile search results. A second feature they are testing is “videos” in a carousel style format. There’s nothing new about videos being in organic search results, but the videos section is scrollable (left to right)

On Memorial Day, May 28, 2018, I saw something new in Google’s Mobile Search results which I found very interesting – a new feature called “interesting finds”! The new feature highlights content off of websites, including blogs on business websites. Here’s a screenshot of what the new

Sometimes vulnerable websites, such as outdated WordPress websites, become compromised. The hacked/hijacked websites can then be defaced, used to attempt to distribute malware, or used to steal people’s information. Google provides examples of this here. If Google notices this they will temporarily penalize a site in search

It’s hard to believe but I am writing an article about Meta Descriptions in 2018. Why? Google has, once again, changed the size of (most) snippets in search. If you read my article about 300 – 320 character snippets, you probably know that in December 2017, Google

Some webmasters have received the following message from Google Search Console which reads “Expired SSL/TLS certificate on https://www.example.com/”. Here’s a screenshot of what the email looks like: The email reads: Expired SSL/TLS certificate on https://www.example.com/ To: Webmaster of https://www.example.com/, Google has recently encountered an expired SSL/TLS certificate

On May 08, 2018, I spotted something interesting. It appears that Google has expanded upon video snippets shown in the SERPs for certain keywords. These are technically called Rich Snippet Video Previews or Rich Snippet Video Thumbnails. These little video snippets or video thumbnails have appeared for

April 2018 has been a crazy month, at least for weather. It’s still snowing in the northeast. It’s bone dry in the south central part of the country. Oklahoma has no tornadoes. Here in North Carolina, I just planted my big, epic garden today, weeks behind when

Shortly after Thanksgiving of 2017 Google made several tweaks to their search engine results pages. One of those changes was “Top Answer” showing up in search results when forums have a voting system in place. The feature has come and gone for some time but as of