Telapost SEO and Content Marketing Blog

Welcome to the Telapost SEO and Content Marketing Blog. Our most popular categories have articles about Content Creation, Google My Business News, SEO News, Technical SEO and Case Studies. Sometimes there are random posts about business or North Carolina. Here’s our blog’s RSS feed, our blog’s Feedburner Feed and our a category specific SEO News Feed. Below you will find the entire blog’s most recent articles beginning with the newest articles first.

Are Tide Pods Dangerous To Eat?

Are Tide Pods Dangerous To Eat?

Laundry detergent packets such as Tide Pods are poisonous and extremely dangerous to eat. They are concentrated and come in a variety of different chemicals. Potential effects of eating detergent include seizures, pulmonary edema, respiratory arrest, coma, and death. Sources: American Association of Poison Control Centers http://www.aapcc.org/press/83/

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How To Upload Video to Google My Business

How To Upload Video to Google My Business

2018 is here and so is the ability to add video to Google My Business. The ability has been live for “Local Guides” for about 4 months now. That means that anyone can upload a video to your business listing. The move was expected, as Yelpers have

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Google Bulletin – Now Everyone is a Hyper Local Content Creator

Google Bulletin - Now Everyone is a Hyper Local Content Creator

On January 25, 2018, Google announced Google Bulletin to a live audience in Nashville Tennessee. The people of Nashville and Oakland, California will be the first two markets getting “Bulletin”. From the official Bulletin page: Bulletin is an app for contributing hyperlocal stories about your community, for

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Congratulations Amazon User – Amazon Pop Up and iPhone X or Gift Card [SCAM]

Congratulations Amazon User - Amazon Pop Up and iPhone X or Gift Card [SCAM]

I was on a legitimate news website the other day in early 2018 on my Android phone (this also affects iPhone and desktop computer users) and up popped up a message for “Amazon Membership Rewards”. This is NOT a legitimate message; the website is impersonating Amazon. The

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Where Did the HuffPost Contributor Network Go?

Where Did the HuffPost Contributor Network Go?

If you are unable to log in to the HuffPost Contibutor Network blogging platform, you should know that the system has shut down. Most people think it shut down due to a pending lawsuit and so that HuffPost could control the direction of their content. Where do

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Introducing the new Search Console (beta) Message – What’s New?

Introducing the new Search Console (beta) Message - What's New?

In early 2018, many website owners began receiving a message from Google about a new version of Google Search Console. This edition is in beta and users can switch back and forth between the old version and the new version while the new version is being tested.

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NAP Consistency and Local Citation SEO Myths – 2018 Edition

NAP Consistency and Local Citation SEO Myths - 2018 Edition

Your business name, address, and phone number (on other sites) do not affect your placement in Google Local packs. Today, I finally had enough time to sit down and type out some facts on this confusing topic along my thoughts just for you. 🙂 Maybe at one

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Google My Business “people who called you” and Performance Reports Wrong

Google My Business "people who called you" and Performance Reports Wrong

Business owners now receive a neat little recap at the end of the month from Google My Business (GMB). While most business owners are still very confused and have absolutely no idea what GMB is, most are even more confused by this highly inaccurate and misleading report.

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Cannabis Store Category Comes to Google My Business

Cannabis Store Category Comes to Google My Business

I am a little late on this one, but now that recreational marijuana is legal in California as of 2018, I decided to revisit how Google My Business is handling the business category. For years, dispensaries providing medical marijuana to sick patients were stuck using random categories

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Blog Content Displaying in Google News as Community Updates in 2017 and 2018

Blog Content Displaying in Google News as Community Updates in 2017 and 2018

In December 2017, a client pointed out to me that another local business’s blog content was displaying in Google News. I was perplexed at first, as indeed, an article from their blog was displaying in Google News. I checked the site out and it did not appear

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Website Content a Ranking Factor for Google Local Results

Website Content a Ranking Factor for Google Local Results

I saw something new today underneath a business’s Google My Business listing in Google Local Results. There was a special section which read “Their Website Mentions”. Google specifically quotes content from the website in local results. Google Local looks at website content?! Yes, of course it does.

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Google Testing Showing Reviews in Local Search and Maps Results

Google Testing Showing Reviews in Local Search and Maps Results

On December 11, 2017, I discovered something new in Google’s local search results and also in the Maps results – reviews are displaying for some types of businesses. This appears to be a test at the moment, so who knows if it will roll out to all

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Ultra Rare Melanistic Black Whitetail Deer Seen in North Carolina WITH an Albino

Ultra Rare Melanistic Black Whitetail Deer Seen in North Carolina WITH an Albino

On September 1, 2017, the remnants of Hurricane Harvey were passing through central North Carolina after devastating Texas and blew the transformer out on my property a few acres away from my house. So, we went out for a drive. We are near the new development of

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Meta Descriptions Can Now Be Up To 300 Characters in Google Mobile Search

Meta Descriptions Can Now Be Up To 300 Characters in Google Mobile Search

As of December 5, 2017, I’ve been able to get 300 character snippets in Google’s mobile search results. Google is now showing larger snippets in both desktop and mobile search results, and to better control the snippet displayed you can now use up to 300 character Meta

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Writing Opportunities for SFist.com Freelancers and Authors

SFist.com, the website about San Francisco, abruptly shut down on November 2, 2017. It was part of DNAinfo and Gothamist, and other similar sites which closed up shop included the DCist and LAist. Like these other sites, SFist.com had a loyal following and dedicated group of freelancers.

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Meta Descriptions Can Now be Well Over 160 and 320 Characters [Case Study]

Meta Descriptions Can Now be Well Over 160 and 320 Characters [Case Study]

As of December 4, 2017, you can now create Meta Descriptions well over the previous 160 character limit. I have now run multiple tests, and while Google can indeed show its own Snippet in search results, you can influence the snippet shown by using a large, 300+

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Featured Snippets Can Be Obtained Instantly [Case Study]

Featured Snippets Can Be Obtained Instantly [Case Study]

A few people have asked me: How long does it take to get a featured snippet? How long does it take to take someone else’s featured snippet? Featured Snipets in Google may be produced instantly, or within 1 second of a page going live on the Internet.

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Google Ignoring Meta Descriptions and Enlarging Snippets – 2017 and 2018

Google Ignoring Meta Descriptions and Enlarging Snippets - 2017 and 2018

In a change which occurred in November 2017 that most people won’t notice until 2018, page descriptions in Google search results have recently become significantly larger. These page descriptions are technically called “snippets”, not to be confused with “featured snippets”. Most people know snippets as Meta Descriptions.

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The Trust Project Partners to help Google Identify “Fake News” Content

The Trust Project Partners to help Google Identify "Fake News" Content

Google, Facebook, and a few other tech companies have announced they will team up with Santa Clara University’s Trust Project. By including Trust Indicator icons on web-based news content, tech leaders hope they can help readers distinguish between credible journalism and “fake news.” The Trust Project, which

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Featured Snippets Are Being Added as Better Content Hits the Web [Case Study]

Featured Snippets Are Being Added as Better Content Hits the Web [Case Study]

There are lots of searches where no Featured Snippet (aka Answer Box) exists, but the question is asked frequently enough that if someone put together content answering the search query specifically an answer box would instantly appear. For years, I thought this was common knowledge, but there

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