Telapost SEO and Content Marketing Blog

I’m not sure if anyone cares about this except for me, but it is a neat little discovery new to Google search results pages. Recently I wrote about Google featured snippets showing content from “hot topics”. That means, they know when a topic is hot and then

According to a recent Reuters article, current CEO Marissa Mayer will step down once the deal with Verizon is closed. Verizon is purchasing Yahoo’s core Internet business for nearly $5 billion. That is a lot more than hackers are selling stolen Yahoo email addresses for. According to

January 10, 2017, Google began rolling out the Google Pop Up Penalty. This decreases the ranking in mobile search of pages which have annoying pop ups which cover the content of a webpage people expected to see when clicking through to a page. One of these annoying

A featured snippet, sometimes called an answer box, appears in Google search results when Google can quickly provide a summary of an answer or an answer to a user’s search query by extracting content from a webpage. Featured snippets contain a page title, URL, and often an

Back in September 2016 I wrote about the looming interstitial penalty and how much I was looking forward to Google dropping it in January 2017. What is in interstitial, you ask? An annoying pop up. In fact, I think this should be called the Google Pop Up

In December 2016 I noticed that Google was showing fewer and fewer review stars / review snippets in search results. However, the review stars can be generated by Microdata or JSON+LD. It appears the review stars being filtered away are from websites which use Microdata. Review snippets

I have been a bit infatuated lately with obtaining featured snippets, the little answer boxes in Google search. Not for this site, for client sites. Anyways, last week there was an opportunity which arose. Teens on Snapchat were playing a game with fruit. A buddy filled me

A personal injury attorney reached out to me today to inquire about 301 redirecting a website they purchased to their existing site (I do SEO for a wide variety of attorneys and hear from them 365 days a year). Attorneys are interesting as they like to learn

Back in 2015 I explained how to quickly get one of your own pages crawled and indexed using Fetch and Render. This is especially useful if you have time sensitive content. Just last week I threw up an article which was hit around 27,000 times while the

Recently I began playing with a website approved to be in Google News. One of the first questions I ran into was the ability to ditch the existing URL structure. Do I need dates in URLs for Google News? There was a time when 3 digits were

Telapost broke the news of “Top Stories” in Google Search earlier in 2016. Since then, I have been paying closer attention to the “Top Stories” section and how it behaves. The previous “In The News” section of Hoogle has historically been limited to websites which were accepted