Archive for the SEO News & Tips Category

Once in a while the subject pops up of Google’s most important ranking factors. While there are many factors in any page’s rankings links remain not only important but the most important ranking factor. They will also be the most important ranking factor for the foreseeable future.

If you are a mortgage broker and on the Movement team and you’d like to rank better in organic search results feel free to contact me today. 2016 transition to the Teams Subdomain Movement team members are moving their main website content to http://teams.movement.com/JohnDoeTeam/. There are many

Today when looking up “wedding rings” I discovered a Google answer box that had data “scraped” from 2 separate sites and combined the information to make 1 answer box. I call it scraping as this is not Google’s content yet they use it on their website anyways.

This week Google has been testing telephone numbers in Mobile Search. This means search results on mobile devices (cell phones) have been specially modified to display a click-able telephone number just like you see in local search results or on CTC PPC ads (click to call pay

Here’s something you won’t find anywhere else on the Internet: Internet users don’t want to see your website! For the last 15 years on every site I have worked on I have kept them extremely simple to use, as blank and empty as possible, with a big

I’m one of the oldest SEO people in the United States and I owned a brick and mortar small business for 13 years. Started in 2001, it went on to absolutely dominate search world wide. SEO is tougher these days but believe it or not my recipe

SEO gurus are everywhere. Why aren’t there any good ones? There aren’t! I have yet to see ANY. If there are any reading this article, please feel free to contact me. People contact me on a daily basis looking for SEO and I can’t help them all.

Searching Google for “Donald Trump” and other presidential candidates has turned up some interesting search results lately, most notably, the invite only social network Google Podium that almost nobody knows about. Today in mobile search I Googled “Donald Trump” again to see what was there. Today, February

I have (almost) seen it all and in every niche in every city there are websites ranking in search that should not be there. Despite what any SEO guru will tell you, links are still extremely important to search engines. Actually, they’re THE most important factor. How

The day after I wrote about aggregated schema reviews and stars in Google search potentially being considered spam, I noticed that several people had lost their stars in search. For example, Yelp lost their star ratings in search. I googled around and saw this article on SEO

Of all my years playing with the Internet there is one question that comes up over and over and I just don’t have a good answer for it. “Which keywords are we targeting?“ My answer is usually something along the lines of: “Uhhh… All of them?” I

Content affects SEO in a huge variety of ways, including the Google Local Search Results, aka map results. Perhaps the biggest factor of Google Local Search results in 2016 is organic rankings. You can perform practically any search in any city and the local results practically mirror

Wikipedians love to patrol “their” site. Some get notified when a page changes. If they don’t like your changes, or you’re new, the almighty Wikipedian will use their power to revert the page you edited back to it’s previous content. A Case Study A few months ago

In March 2015 I wrote about star ratings in Google search. I concluded at the time that said star ratings, or rich snippets, were spam. The rich snippets are the star ratings which are a result of structured data / Schema code on your website. (This applies

Google is testing some new content in Google search engine result pages called Google Podium. While on the phone with my friend Jesse on 2/16/2016 we were scouring through search results examining current website rankings and we saw what first appeared to be a Google+ post. Upon

A question I constantly hear is “how much does a backlink to my website cost?” Unless you’ve been living under a rock for the last 20 years, you know that links to your website are a huge factor in what makes it perform better in search. However,

I have been observing a law firm in the Los Angeles area for around 12 months now who has an “SEO expert” working with them. Unfortunately, the SEO expert appears to do the opposite of what they should do repeatedly. This includes: Significant amounts of downtime on

If you experienced a drop in Google search traffic in January 2016, you are probably doing something wrong. Google has been working on its core algorithm. The core algorithm is basically the Google algorithm which is used to rank pages. There are many factors and lawyers to

If you get too carried away reading SEO articles written self proclaimed experts you will quickly overwhelm yourself. Meta descriptions, alt tags, breadcrumbs, oh my. If you are a blogger or a small business owner you will quickly (or eventually) discover that all you really need is