Archive for the SEO News & Tips Category

Do Websites in the United States need Yandex Webmaster Tools?

Do Websites in the United States need Yandex Webmaster Tools?

The “Yandex.Webmaster” section of Yandex’s site is ironically webmaster.yandex.com. Why didn’t they just call it Webmaster.Yandex? Anyways, do you need it? Fiddling with Yandex Today I logged in and poked around a bit. I decided to register my site and upload a sitemap to it. I poked

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How To Upgrade WordPress to HTTPS and Not Break your SEO in 2017

How To Upgrade WordPress to HTTPS and Not Break your SEO in 2017

There are lots of ways to convert WordPress from HTTP to HTTPS, and the ways it is accomplished have changed significantly over the years. I have now upgraded a few dozen WordPress websites to HTTPS and I will outline the basics below. Will Moving WordPress to HTTPS

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How To Get your Website Name Instead of URL in Google Mobile Search Results

How To Get your Website Name Instead of URL in Google Mobile Search Results

If you search Google on your cell phone you have seen Google mobile search results. And if you have seen Google mobile search results you may have noticed that some websites get their brand name or website title instead of a URL. Google implemented this change in

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Should I buy Backlinks on Fiverr?

Should I buy Backlinks on Fiverr?

Fiverr is a neat place to order services, starting at $5. People offer everything from pictures of their dog for $5 to professional video editing services that could cost $1000 or more. But is it a good place to buy backlinks? After all, backlinks are what help

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Google Testing Boxed Layout with Grey Background in SERPs in 2017

Google Testing Boxed Layout with Grey Background in SERPs in 2017

I rarely put this kind of news on this blog but bear with me here, as I have some BREAKING NEWS. The boxed layout test has been affecting people all over the world randomly since June 2016. It picked up steam in January 2016 and I wrote

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How Online Casino SEO Works in the UK in 2017

How Online Casino SEO Works in the UK in 2017

I am pleased to publish a short interview that I have recently conducted with Stuart Langridge, a British SEO Manager that works for an online casino firm, based in Malta. Stuart has worked in online marketing and SEO for more than a decade, for a media firm,

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Google Showing Featured Snippets with Content from Top Stories

Google Showing Featured Snippets with Content from Top Stories

I’m not sure if anyone cares about this except for me, but it is a neat little discovery new to Google search results pages. Recently I wrote about Google featured snippets showing content from “hot topics”. That means, they know when a topic is hot and then

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Will Yahoo Become Altaba? What will the New Altaba Logo Look Like?

Will Yahoo Become Altaba? What will the New Altaba Logo Look Like?

According to a recent Reuters article, current CEO Marissa Mayer will step down once the deal with Verizon is closed. Verizon is purchasing Yahoo’s core Internet business for nearly $5 billion. That is a lot more than hackers are selling stolen Yahoo email addresses for. According to

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Will Live Chat Boxes be Penalized with the Google Pop Up Penalty?

Will Live Chat Boxes be Penalized with the Google Pop Up Penalty?

January 10, 2017, Google began rolling out the Google Pop Up Penalty. This decreases the ranking in mobile search of pages which have annoying pop ups which cover the content of a webpage people expected to see when clicking through to a page. One of these annoying

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What is a Featured Snippet?

What is a Featured Snippet?

A featured snippet, sometimes called an answer box, appears in Google search results when Google can quickly provide a summary of an answer or an answer to a user’s search query by extracting content from a webpage. Featured snippets contain a page title, URL, and often an

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Google Pop Up Penalty Pops Up in January 2017

Google Pop Up Penalty Pops Up in January 2017

Back in September 2016 I wrote about the looming interstitial penalty and how much I was looking forward to Google dropping it in January 2017. What is in interstitial, you ask? An annoying pop up. In fact, I think this should be called the Google Pop Up

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Google Doing Away with Review Stars Snippets Using Microdata 2017

Google Doing Away with Review Stars Snippets Using Microdata 2017

In December 2016 I noticed that Google was showing fewer and fewer review stars / review snippets in search results. However, the review stars can be generated by Microdata or JSON+LD. It appears the review stars being filtered away are from websites which use Microdata. Review snippets

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Google Featured Snippets Appearing in Search on Hot Topics and Breaking News

Google Featured Snippets Appearing in Search on Hot Topics and Breaking News

I have been a bit infatuated lately with obtaining featured snippets, the little answer boxes in Google search. Not for this site, for client sites. Anyways, last week there was an opportunity which arose. Teens on Snapchat were playing a game with fruit. A buddy filled me

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Is it Safe to Redirect an Expired Domain to My Website for SEO?

Is it Safe to Redirect an Expired Domain to My Website for SEO?

A personal injury attorney reached out to me today to inquire about 301 redirecting a website they purchased to their existing site (I do SEO for a wide variety of attorneys and hear from them 365 days a year). Attorneys are interesting as they like to learn

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How To Get a Page Crawled on a Website You Do Not Have Access To

How To Get a Page Crawled on a Website You Do Not Have Access To

Back in 2015 I explained how to quickly get one of your own pages crawled and indexed using Fetch and Render. This is especially useful if you have time sensitive content. Just last week I threw up an article which was hit around 27,000 times while the

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Do I need dates in URLs for Google News?

Do I need dates in URLs for Google News?

Recently I began playing with a website approved to be in Google News. One of the first questions I ran into was the ability to ditch the existing URL structure. Do I need dates in URLs for Google News? There was a time when 3 digits were

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Regular Websites Content Appearing in Google Top Stories 2016 – 2017

Regular Websites Content Appearing in Google Top Stories 2016 - 2017

Telapost broke the news of “Top Stories” in Google Search earlier in 2016. Since then, I have been paying closer attention to the “Top Stories” section and how it behaves. The previous “In The News” section of Hoogle has historically been limited to websites which were accepted

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Does 301 Redirecting a Website Hurt SEO and Rankings?

Does 301 Redirecting a Website Hurt SEO and Rankings?

Redirecting a website is like moving to a new home. Instead of telling the post office where you have moved, you are telling the search engines.To do this the best option is to use a 301 redirect. But will the 301 hurt your SEO or your search

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Expired Domains Appearing in Google News

Expired Domains Appearing in Google News

Since I discovered the new “top stories” section on Google news last month I have been playing with the news feature quite a bit. Lately, I have noticed some spam in the search results quite often, from a website called Car Chat (car-chat.info). No, I have no

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Aggregated Review Snippets using Microdata Missing from Google Search Results December 7, 2016

Aggregated Review Snippets using Microdata Missing from Google Search Results December 7, 2016

I recently predicted Google would remove some review rich snippets in late 2016 or early 2017. Well, here we are. It is December 8th, 2016, and yesterday I noticed that lots of websites are missing their review snippets, aka the “little stars in search results”. It is

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