Today I was updating a page for one of the law firms that I work with. I was shocked to see a large string of keywords stuffed into the meta keywords tag. I was less surprised to discover that their previous SEO had done this for them.
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I have loved content marketing since I was distributing my BBS list in 1993. I had no idea that I was marketing content, but, it was indeed content that people were dying to see each month. This was pre-Internet Explorer and pre-Google. Back then people visited your
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Upon the sale of my last service oriented business, I purchased and read a book called The Four Hour Work Week. It became very clear to me to have a 4hr work week I would need a product and not a service. I still provide services, but
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A common misconception in the SEO world is that meta descriptions are not important to SEO. This is not the case at all. Here’s why. What is a meta description? A meta description’s purpose in life is to describe a page in 160 characters or less. We
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A handful of times someone has asked me “Do click through rates (CTR) affect SEO or rankings in Google search results?” My question back is “Why wouldn’t they?” If your company (Google)’s entire goal in life is to deliver people to a good resource, wouldn’t you measure
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November 18, 2104 Google announced that they have introduced mobile friendly labels in to mobile search. This means that people browsing the web on a mobile device will see a little “mobile friendly” notice beside them. This is what it looks like on my Andoid phone: As
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Recently our site had been growing slower and slower. We purchased our own server and launched telapost.net performance hosting. We moved Telapost.com over to the new server. There was a night and day difference and our site runs like lightning now. Today I logged into Google Webmaster
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I hate slow computers. My journey online began at 300 baud on a Commodore 64. Back then, you could actually watch a sentence display on a screen, letter by letter. When CDROMs became available to the consumers, I was around 13 years old. I carefully analyzed which
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If you follow my blog you may know that I work with organic SEO via content development for personal injury attorneys. I have multiple clients in different areas California. I love the niche as it is super competitive and my clients are always thrilled when they hit
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Many old school SEO companies pretend to be on top of the latest Internet marketing buzzword. They have a sales staff that is fantastic at hunting, gathering, and closing leads. Unfortunately for them, nearly everyone and their mother these days knows that many of these companies fail
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The other day I wanted to install WordPress on a client’s site. The people who built his site tried to inform me that the blog would be better off on a subdomain than in a subfolder. My heart sank and I was speechless as I digested the
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We purchased the unlimited and lifetime subscription to WPML (WordPress Multilingual) and can now install registered copies of WPML on client’s WordPress websites. We are in the process of converting one of our existing clients, a personal injury attorney, to a website that will operate in both
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August 6, 2014 Google announced that security and Internet safety is a top priority for Google, including the websites that people access from Google. High quality, unique content and natural links / SEO remains the most important factors in SEO, however, HTTPS is now a factor for
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In today’s world of “right now” and, wouldn’t it be nice to nice to have an A la carte option? Sure, but, I like to think of websites like vehicles, such as a racecar. There is quite a huge difference between the body person and the driver.
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If you are trying to do your own SEO just by link hunting please allow me to respectfully inform you that there is probably a flaw in your SEO strategy. If you need assistance ranking in search in a high competition niche feel free to contact us.
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Do you have any counter-intuitive content on your website? This is often accomplished by putting up a resource that is the opposite of what you’re selling, or information that makes your service obsolete. Why develop a resource like this? Resources are unique, helpful, and great for SEO.
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Yelp has been around a decade now, and is becoming increasingly important. You have probably seen it in your search results when searching your own company name. Why is that? The site has so much fresh content going up onto it, it has become a force. Just
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This is a question I ask myself often: Should I just be catering to one niche? SEO companies and SEO freelancers seem to take on anything from apples to zebras. As time goes on and my team develops I find myself looking forward to high competition niches.
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If you are an orthodontist looking to market your business, showing up in search when people are looking for the services you offer is the most effective way to get new patients. This is done by having unique, professionally written content on your website in combination with
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If you are a veterinarian looking to grow your practice, the best thing you can do is have a strong Internet presence. This delivers the most cost effective return on investment. During your search for Internet marketing, search engine marketing, and SEO (search engine optimization) you will
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