Tonight I headed over to my local news site, WRAL to see what the deceptive ad of the day is. Front and center was a box which said “Prayers for Sally Field”. I figured this would be a weight loss pill scam like is usually there. But, I was wrong, today’s fake website is “Jolique Cream”. Once you click the ad the misleading and deceptive internet marketing begins.
Here’s the ad:
Fake Health-E News Website
Here’s the first page. The page is impersonating the Health-E News website, a legitimate health news service in South Africa. The real Health-E News website is: www.health-e.org.za. The fake site who has stolen their logo is gossipandmoregossip.com. As seen below, the fake site has a headline which reads “Our Prayers Are With Sally Field”, then there is a random “as seen in” section which lists The New York Times, Today, O, StyleWatch and redbook.
The fake page goes on to have all sorts of quotes from Julia Roberts, Kate Winslet, Anne Hathaway, Meryl Streep and Melanie Grifith. Snopes has a page breaking down fake celebrity skin care ads here.
Of course, this before and after photo is fake. Sally Field isn’t Gidget any more but she is still is a very attractive woman and it’s a shame someone would use her pictures to push a cream.
Fake Facebook comments
In the world of Internet marketing, people call this “Social Proof”. Unfortunately, these are not real Facebook comments:
How people get taken advantage of
People think they’re getting free skin cream, and that shipping and handling is $5.
This is the checkout screen:
But way below it there is a tiny word which says “terms”. Of course, 99.999% of people aren’t going to see this or click it. But, if you do, you will see a large page which says you will now be charged $89.97 every month.
Skin care products which work
I’m no doctor but I’m pretty sure there are no magical skin creams. However, Amazon does list their top sellers here which can assist with dark circles, pore cleansing and more. Here you can find legitimate reviews by verified purchasers of the product. Some creams have over 11,000 reviews. Feel free to click my affiliate link above to review the skin creams.
Do you feel like victim?
Did you unknowingly subscribe to a $90/mo service?
Which website directed you to the “fake” site?
Have you used any of the Amazon creams?
Please tell us below.